Website Hits Help Webmasters To Measure Success
It is difficult to measure rankings when they vary depending on where you live and the computer you are using, yet website hits help webmasters to measure success. When you think about this it's strange that we give little attention to the number of actual visitors and think that it's all about page rank. Even Google themselves will admit that it's possible for a site with a lesser PR to outrank one much higher.
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You may have heard website owners boasting about thousands of visits hourly, but if you are receiving all your website hits from the people that are sent to you via websites like Digg, for example due to idle curiosity then this is not much to boast about.
A good hosting company will provide tools for analysing your traffic or website hits or you can sign up to Google Analytics and Webmasters Tools to receive this information. Hit counters generally only show the number of visitors to your website. They can also be problematic as many websites have loads of images and files, which can all count as a hit. This means that one website can be the reason for numerous hits.
Depending on method you choose, you will be able to measure your websites success with the following information:
- Who visits your website.
- How many visitors arrive on your site for a particular day, week, month, quarter or year
- Which are the most visited pages of your site.
- See where your visitors come from and how they find you.
- How you website compares with others in the same country or category
Other statistics will inform you about different metrics such as unique, new and repeat visitors, as well as impressions. If you are a small business, focussing on page view will give you a better idea of how many pages your guests see and how long they stay on your site. One of the most important statistics measures how individual keywords are performing and the position they rank in each search engine.
Consequently, it is easy to conclude that website hits are far more valuable than PR rankings when it comes to measuring your sites success.
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